Last week, we had to create a logo for a folklore museum. So, I started at the beginning - research. We were given napkins and stained paper to doodle ideas on, and this was to help spark our creativity. I started to research folk itself, and the main thing I found was folktales and old legends. I doodled some ideas and then moved on to the audiences I was trying to attract - families and researchers. From this, I decided my logo would be colourful to attract kids, but also sophisticated enough so it wouldn't seem childish.
From this, I focused on the idea of researchers and doodled some more - until I thought of quills. Back in time, they recorded everything so we could create museums and find evidence. So, I doodled these into a logo.
I put this into digital form, so I could play with fonts and colours. I didn't like the font I drew, so I decided to play with this on my iPad in Procreate. The first design I had bold, old-timey font that I didn't like, so I decided to go for something more 'swirly' and fitting.
This next one, I liked a lot as the text suited the drawing, and it looked sophisticated. Next, I had to add colour, and I added a background colour to attract family audiences, and then some colours to the quills to make it more exciting. I let the feathers overlap the circle of blue to create a relaxed look.
Overall, I'm happy with the outcome, and I'm happy with the doodles and 'fuzzy thoughts' I had for it to lead up to what I created.
No comments:
Post a Comment