In order for my business to work effectively and be a success, I would use certain techniques. Job production is where you create one product, and when you've finished that one you can start another. The reason being is that I'd like to focus entirely on making my app and website, and then upgrading it where need be. As I'm only creating one thing then sending it out to a store for multiple to buy, job production is the most suited technique for my company.
There may be some constraints on production, however. One that comes to mind is timing. This is because to build a website and application from scratch isn't easy and is time-consuming. Production will take a while, and any updates in the future for any glitches or new features will also take time. However, with dedication and the right timing for advertising the app, I know timing could only be a small constraint.
There are some legal requirements when starting any business (in the UK). This includes from choosing the name to tax liabilities, and more. Some don't really impact my business - like trading laws and limitations - but things like choosing a name that isn't offensive or copied, and seeing what copyright and insurances I need to look into.
There are some UK laws that affect app developers in particular, too. One is the Data Protection Act 1998. This law is all about the information you gain from people using you app, and how t use that data. You can only gain information from people that you need, and you ned to register with the ICO. You cannot store this information for longer than needed, you must provide it for the person to access if they wish and let them know what's happening to their data.
Another law is the Office Of Fair Trading. This prevents companies from acting aggressively to customers, and the company is not allowed to hide anything important in small-print or 'privacy policy'. For instance, if there are any in-app purchases then it must be clearly stated.
You can download my application from the Apple Store, however, that is not where you subscribe or create your account, but you can login. On the website, you will create an account and subscribe to the monthly cost. This is because Apple can take 30% of profits made from application prices or in-app purchases. By signing up online, Apple don't take the huge percentage out, but you can still make money. The website is linked within the application, so sign up is easy and simple.
How I'm going to let people know about this is, firstly, the website. This is where you sign up and choose to subscribe. The website will show animations of the features and when the application will or does look like. It shows you where you can download it, and it shows reviews from others (I'll come back to this).
Another platform I can take is social media. Social media is the best way to reach people my age, so I'll create Facebook ads, an Instagram page, and etc. This will reach out to people and they can browse the feed from that platform or move straight to the website.
Finally, I will try and get reviews. I'll release a prototype version for a certain group of people for reviews. I can also get in contact with Buzzfeed and other popular online sites to review it or try it out. I want to get as many people as I can excited about the release of the application.