Personal Brand Logos

Personal branding is the practice of people marketing themselves and their careers as brands. This is Wikipedia's definition of personal branding, and this is what I was tasked to do recently. 

I decided to look at other examples on Pinterest to get an idea of what was already out there. Most designs related to context. For instance, a floral design for florists; a camera icon for photographers; a creative art for artists, etc. Most designs were simple and not overly complicated with colours or the design itself.

Next, to organise my ideas, I decided to set out a physical mind map. This was to get creative and every time I have an idea I can add it, and brainstorm from old ideas. I first organised the designs I had copied from Pinterest into groups.

Next, I wanted my logo to represent me, so I wrote down words to describe me, hoping for some inspiration on how to reflect that. Finally, I discovered some colour themes I could include in my logo. This mind map helped me get all of my ideas and thoughts out on physical paper.

Then, I took a page of my sketchbook and went away to design multiple ideas. Some I wasn't happy with as they didn't suit me and my

personal brand. I like the logos where I included the word 'designer'. Of course, I'm not in a designing career as of yet, but it sounded nicer than 'student'. I then took my favourite design and took it into digital form to play with it. 

In the end I went with something simple. I like the end product because it's not complicated and it has a nice texture. I think there could've been ways to include more of my personality in the logo, and I may even keep working on an icon to add to it, but, for now, I'm pleased with its progress so far.