How can I make my product accessible?
My product is pretty simple, so it's easy to make it pretty accessible to all.
I don't have much text, just words on the front and even then it'll only be about three. It'll read something like 'change your perspective'. This will be in a font easy to read, and bold so you can see it relatively far away.
Colours are also going to be a minimum. I will use tones of blue, grey and white to distinguish layers of my tunnel book, and some yellow and orange on another side. This helps anyone who struggles with colour blindness. However, anyone who struggles to determine shades of colours, I will help (or try to) by spreading out the layers so you can see each part of the book, and the colours don't hugely matter. For instance, with the yellow for the happiness, the expression of the characters will tell you the same thing.
How is it tuned for my audience?
My target audience is art lovers and fanatics. Maybe even people with a love of literacy and old time tales. This age range is 25 - 45 and the reason being is I want young people to admire the art, but you don't really outgrow a love of art.
The product itself is tuned for that audience as it tells a literal story, and grabs your interest. I hope people to be able to look at it for a while and see how little things (like the broken gate on one side, and the open gate on the other) and what it can mean. There are no small text or bright, fantastic colours. The focus is on the story behind the art.
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